The Paradox of Social Proof in VC: A Blessing and a Curse
And Independent Thinking in Venture Capital is Key to Uncovering Hidden Gems
VCs are portrayed as fearless masters of the investment universe, backing revolutionary ideas before anyone else sees them. But the reality is, even VCs are susceptible to human biases. One powerful influence? Social proof.
Social proof is the psychological phenomenon of relying on the actions of others to inform our own decisions. In simpler terms, we t…